Three Common Rolex Repairs And What Your Competitors Are Charging Consumers

If you have recently become an official Rolex watch sales and service business, you might be wondering how much you can charge a customer for repair work. The price of genuine Rolex parts is standard across the board, even with antique and vintage watches. However, gauging what to charge for repairs varies among your competitors. Here are three common Rolex repairs and the range of charges for each repair.

The Trademark Sapphire Crystal

This is not a real sapphire which you place inside the watch, but rather a flat, clear crystal that goes over the face of the watch. A gasket holds the sapphire crystal in place, but the common repair problem is that the sapphire gets scratched or chipped. When it is cracked altogether, the watch is in imminent danger of facial destruction and hand movement damage. Your competitors charge around $800 for this type of repair, but only because they may be trying to sell maintenance/service packages as well. It is up to you to decide what the few minutes of your time repairing the consumer's watch is worth.

The Band Repair

Metal bands lose the little screws and posts that keep them flexible. Leather bands wear out from sweat, dry air and rubbing. You will need authentic Rolex tools to carefully remove the old band and replace it with the new one, especially if you are dealing with a metal band. Competitors charge the RRP, or Rolex Retail Price, to change the band, depending on a simple leather band replacement or a more complex metal band replacement. The age of the watch plays a considerable part in the cost of the repairs as well.

The "Overhaul"

This is what Rolex retailers call the maintenance plan on all Rolex watches. Consumers are supposed to bring their watches in every three to five years to get the internal workings lubed, recalibrate the date and time functions, and test everything to make sure the watch is in good running order. Without necessary repairs and replacement parts, your competitors start this regular service at $350.

What You Choose to Charge

No doubt you received a list of repair services you will provide Rolex customers, along with the expected prices to charge. In the case of a band replacement, it is considered by Rolex to be a full watch replacement, and that is why you will have to charge the full RRP. However, there is some wiggle room for an overhaul, as well as the sapphire repair and replacement service. You will just have to figure out what your overhead is, and charge accordingly for these services.

For more information about Rolex repairs and prices, contact a company like Arc Watch Works And Engraving.


Share